Natasha guides a team of senior strategists in designing transformative programs for governments and state-owned enterprises, fueling economic and social development while bolstering global influence. As a critical thinker, Natasha excels in analyzing diverse data sources to identify crucial insights that can help organizations better connect with and persuade their primary audiences.
Natasha started her career in science, shaping communication products for one of the world’s leading scientific organisations, Nature, before moving into global communications agencies to lead integrated strategy. Since joining Consulum, she has crafted strategic programs for governments in the Middle East and Asia, offering ongoing counsel to ministers and leaders.
Her expertise spans brand-building, organizational development, and sectors such as investment, tourism, culture, and entertainment.
Natasha holds a BSc in Molecular Cell Biology from the University of York.